John C. Dvorak (February 19, 1984)
Lee Clow has decided to step down from his post as Chief Creative Officer at Apple’s advertising agency, TBWA/Media Arts Lab.
In his more than 40 years in advertising, he is best known for his work for Apple, which includes what many have called the best commercial of all time, “1984”, that launched the Macintosh computer; the now iconic dancing silhouettes for the iPod; and the more recent “Mac vs. PC” campaign featuring actors John Hodgman and Justin Long.
Can anybody honestly disagree when I say that Apple’s new ‘Magic Mouse’ is super sleek and sexy?
The new iMac with Wireless Keyboard and the world’s first wireless multi-touch ‘Magic Mouse’.
Also new from Apple today, but not featured in this video:
- New MacBook
- New Mac mini
- New Apple Remote
Apple is known for vigorously defending its intellectual property, and while some might claim that it often takes things too far, from Apple’s perspective, it often doesn’t have much of a choice.
In the most recent example, Apple is taking Woolworths to court over a new logo which they claim is too similar to Apple’s logo and might result in customer confusion.
Woolworths has reportedly filed for a blanket trademark for its new logo, meaning that it potentially may end up on every sort of product imaginable, including electronic media devices.
They have already slapped its brand on mobile phones, so it’s not too far fetched to assume that it may also end up on electronic products such as MP3 players that compete in the same space as Apple’s.
Mac OS X 10.0 to 10.6, from left to right: Cheetah/Puma, Jaguar, Panther, Tiger, Leopard, and Snow Leopard.
Apple takes its first stab at Microsoft’s series of “Laptop Hunters” commercials.
Apple released four new “Get a Mac” TV commercials, including one called “Legal Copy” wherein everything PC says is accompanied by on-screen legal small print. MacJournals has done the yeoman’s work of transcribing the small print in its entirety.
Apple’s going all out in anticipation of a landmark for the company — the downloading of one billion apps in the App store. They’re giving away a $10,000 iTunes Gift Card, an iPod touch, a Time Capsule, and a MacBook Pro. Not bad, huh?
I think this pretty much seals the deal for budding teenage musicians, when it comes to them buying a Mac.
The all new GarageBand ‘09, part of iLife ‘09, includes a new feature called Artist Lessons. Fancy having Sting teach you how to play Roxanne, Colbie Caillat teach you how to play Bubbly or, like in the video, Fall Out Boy teach you how to play I Don’t Care?
The artists also give you something you won’t find anywhere else: the story behind the song. Sit back and listen to each artist tell you how the song was written and what inspired it. The Artist Lessons library keeps growing, so you’ll always have songs to learn (and learn about).
Now I don’t see Microsoft doing anything like this…
Chances are you’ve came across an Apple Retail Store at some point, and even if you’ve never owned an Apple product, nor even had the desire to, you’ve gone in just to take a look.
Well today, Microsoft counters the Apple Retail Store with “Retail Experience Center”, a name that both lacks the company’s brand and contains far too many meaningless syllables.
For fuck’s sake. I go shopping to get stuff, not to have a “retail experience.” In fact, I go shopping in spite of the fact that I’m forced to have a retail experience. Please don’t remind me of this by, say, putting it in your name.
Personally, I prefer Apple’s solution to Multi-Touch compared to Microsoft’s.
Apple turned the whole trackpad into a Multi-Touch surface, where the user can make gestures to manipulate windows and tasks. Microsoft on the other hand, made the whole desktop screen a Multi-Touch surface (provided the hardware supports this technology).
Seriously, who would want to stretch out their arms onto the screen to use the computer? This is fine if you’re only using the computer for a short time, but for users like me who use the computer 24/7? No way.
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Kids these days. Best viewed in Safari or Chrome.
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I miss you Taufiq! Where have you been? You know what, the other day when Chong Aik, you and I were supposed to meet but it got cancelled, I...
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I edited my wall.
added more photos, moved things around.
looks cool :)gonna do more when i buy more ink for my printer.
dad brought me home a...
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So, during my midnight snacking...
…I managed to drop a tin of Chocolate Sultanas on my big toe.
Its currently bleeding, and its...
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Repent
To those that know me personally, I’m not exactly a religious fanatic, quite the opposite.
However,
I went to church on Sunday with a girl...
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WHAT THE HELL D:
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Aww.. TAUF IT’S OUR SONG!
Like the album artwork? :P -
Taufiq meant :(
